DataMAX - Innovators in Wireless Data Collection

Sacramento, CA-based DataMAX helps organizations reduce supply chain implementation costs with the industry’s most elegant and flexible RF automated data collection (ADC) technology. With smooth and successful implementations in distribution, manufacturing and retail, clients have described RFgen as a “heroic solution” for wireless and mobile data collection.

Through a solid and comprehensive suite of products and services, RFgen can be deployed quickly, while providing the flexibility of a customizable, user-defined implementation. Easy to download, demo and integrate, RFgen is the only software with a “proven-before-purchase” guarantee and a solid track record of lowering total cost of ownership because our software easily adapts to a broad range of industries and unique business processes.

RFgen provides certified solutions for both SAP and Oracle / JD Edwards Software as well as easy connectivity to a multitude of other ERP / Database / Legacy systems.

Corporate and Leadership Summary

The DataMAX Software Group, Inc. (DSG) is a privately held, California based Corporation. Established in 1983, DataMAX specializes in wireless Automated Data Collection (ADC) software products, "Open Source" supply chain solutions, and mobile solutions.

Our main headquarters is located in El Dorado Hills, California - just outside of Sacramento County. We also maintain remote sales and support offices in the Denver area as well as in Western Europe. The DataMAX Software leadership team is built of seasoned executives and technologists with more than 40 years of combined experience:

• Tom Eddinger – President / Chief Financial Officer
• Robert Brice – Executive Vice President / Chief Technology Officer
• Tom Rhoades – Vice President Sales
• Rainer Brueggemann – Vice President ERP Services

The DataMAX Software Group, currently consists of two different divisions supporting their own market segments for wireless / mobile solutions. Our General Connectivity division specializes in application development and connectivity to a multitude of systems (database, legacy, XML, etc.), while our ERP Integration division focuses on providing certified, open-source transactions and integration expertise for JD Edwards Enterprise One / World and SAP.

Product Value and Differentiation

Manufacturing and distribution organizations are looking for ways to reduce costs in the supply chain. The solution they often turn to is ADC combined with radio frequency (RF) devices. Many of these solutions fall short due to their complexity, rigidity, and lack of specific vertical supply chain expertise.

Through the creation of its RFgen Software, DataMAX

• Eliminates the barriers to rapid and successful ADC implementations
• Offers the lowest total cost of ownership (TCO) in the industry
• Reduces the traditionally high cost of set up and maintenance with extremely low customization costs and almost non-existent support requirements

RFgen provides end-to-end functionality right out of the box, and it is the easiest-to-use ADC solution to adapt to unique industry demands and technical environments. When you select DataMAX's technology to power your data collection requirements, you are not alone. DataMAX has over 2000 installations and over 150 RFgen Certified Partners worldwide that sell and support the RFgen Software Series. Some current customers include...

                   

               

ERP Integration: Supply Chain Solutions

DataMAX’s RFgen Software has ‘built-in’ capabilities that are certified to work with two of the more popular ERP systems supporting today’s modern supply chain: Oracle/JD Edwards and SAP.

Internally, these ERP systems contain ‘standardized business functions’ that encapsulate their rules for database updates. With RFgen, users of these systems can easily discover, manage, integrate, and actually embed these business functions directly into their data collection processing flow forming an ‘intuitive software environment’ that we believe provides the lowest system TCO (total cost of ownership) available for data collection systems in a supply chain environment.

The DataMAX ERP division also provides pre-written, open-source transaction suites for the Oracle/JD Edwards environment. Using these transaction suites, DataMAX customers can jump start their data collection efforts and get up and running in a fraction of the time required by other systems; and unlike other solutions on the market, customers can take ownership of their data collection process as all RFgen transactions are 100% transparent.

General Connectivity: Custom Solutions

Our flagship product, RFgen, incorporates technology that allows it to easily support many different data collection requirements including ‘wireless’, ‘batch’, ‘mobile’, and ‘RFID’ operations. RFgen also integrates built-in support for numerous barcode data collection products (Intermec Technologies, Symbol, LXE, Psion-Teklogix, PSC, Unitech, and AML) into all of its software solutions.

The RFgen Software series is a Microsoft based environment designed for creating, managing, and monitoring numerous types of ADC applications. Over twenty man-years of development time have been invested to create the current release of RFgen. The system is moderately priced and works with virtually all modern ERP systems, database management systems, and data collection devices. In addition, ‘legacy’ IBM and Unix based hosts are supported via RFgen’s legacy systems interface.

RFgen was one of the first data collection application systems to make widespread use of a ‘multi-tiered, thin client’ approach to ADC applications. Using this technology, RFgen application changes can be deployed instantly without stopping data collection activities. Administrators can even view a ‘mirror’ of any active client session - enabling them to better support their distributed environments. RFgen also furthers its users investments in the ADC market by incorporating built-in support for RFID technology, Imaging, Transaction Management, as well as Mobile Device Data Synchronization.

RFgen is a powerful, easy-to-use system for rapidly creating wireless / mobile enabled ADC solutions. It incorporates a form designer with embedded support for Microsoft’s ‘Visual Basic for Applications’ language to provide maximum flexibility. Rather than requiring the use of ‘C based’ programming languages, RFgen's forms based design eliminates 90% of the programming effort and greatly reduces programming errors.

Time has proven that RFgen’s unique programming model substantially minimizes data collection programming and customization efforts, and support costs.